PrefaceAs generative AI continues to evolve, such as GPT-4, content creation is being reshaped through AI-driven content generation and automation. However, these advancements come with significant ethical concerns such as bias reinforcement, privacy risks, and potential misuse.Research by MIT Technology Review last year, nearly four out of five AI

Preface The emergence of artificial intelligence-powered chatbots has reshaped industries internationally, from customer service to digital commerce and beyond. As we step into the coming year, AI chatbot development is set to advance even further, incorporating next-generation technologies to deliver customized, optimized, and hassle-free customer

Introduction Social media marketing is evolving significantly in recent years, shaped by shifts in technology, user behavior, and corporate demands. One of the most notable shifts in the marketing landscape has been the emergence of AI technologies. AI’s potential to reshape social media marketing has captured the focus of businesses and marketer